Over 75% of our clients are repeat bookings or referrals

Outstanding, off the beaten track safaris

We don’t claim to be the only specialist safari agency in the business. But we do consider ourselves unrivalled when it comes to delivering outstanding safaris for those who want to step off the beaten track and have their own unique experience of Africa.

Our reputation has been built on knowledge, experience and trust.


When we claim to know Africa, this is not a glib statement. Our knowledge is based on many years’ experience which is continually enhanced and updated by regular fact-finding trips. Every private guide, privately operated camp and lodge has been visited personally so when we make our recommendations, we know exactly what they have to offer and how each will enhance an itinerary. All our recommendations have something unique to offer, whether it is style, location or game viewing opportunities. Typically, it is a combination of all three.


As a family-run business, with over 35 years in the safari industry, we know how to use our experience to deliver the very best itinerary for each client. We not only listen, so that we understand fully what each client’s dream may be, we then advise on how to translate these dreams into reality.

From flights and transfers to individual tastes and preferences, we have the experience to ensure that, from start to finish, the safari is meticulously organised and stress-free.


Don’t just take our word for it. The fact that over 75 per cent of our clients are repeat bookings or referrals is our best recommendation. Some are even on their 14th or 15th safari with us. This is because we are in the business of building relationships, not selling holidays.

Above all, we are trusted because we have no agenda. We do not own any camps or lodges and are not tied to any operator. So, our recommendations are completely unbiased, with your best interests at heart. We always work to a budget and there are no hidden extras. Yet you benefit from our knowledge and experience at no extra cost. Our prices are the same as booking direct (sometimes less) and, you also have the reassurance of financial protection through our ABTOT membership.